Our mission is to end the era of 'good enough' sleep solutions and deliver the uncompromising darkness and comfort you've been denied by other ineffective solutions." We believe the sleep mask industry has conditioned you to accept mediocrity - light leaks, pressure points, overheating, and nightly readjustments. We believe that "pretty comfortable" and "almost blackout" are not acceptable standards when your well being, relationships and health are at stake. We believe that you shouldn't have to choose between darkness OR comfort, between blackout OR breathability, between effectiveness OR durability. And that every night you settle for less than perfect sleep is another night stolen from the life you deserve to live.